pretty packaging, kraft paper, stamps and tags

Have you ever purchased something from Anthropologie? Do you notice how well they create the “experience” when buying something?  It’s the little things that make a gift or item you purchase a special treat…And paying attention to packaging makes all the difference.

For instance the logo masking tape they use to secure the tissue paper.
And the matching classic, simple and stylish bag.
And at the holidays they always provide the best boxes and some type of creative ribbon where you basically don’t even have to wrap the present!

I love the simple kraft paper boxes and the shoe lace ribbon. Doesn’t all the extra effort they put into packaging make you want to shop there more?

I really wanted to make my products have the same feel when you open them – more of an experience of receiving something and incorporate some branding… So I started to think about what I could do (and still stay on a budget)…

Remember the Anthropologie masking tape?  I did try to see if I could order some of my own, but it was super expensive.  So, I decided to make it…and here’s how…

First, one of the best decisions I made was to purchase a logo stamp.  I used my favorite local stamp company stampoutonline and sent the a .jpeg of my “logo” and they made it into a stamp!  Super easy and super fast.

And you know what you can do with a logo stamp?! Anything!  So I purchased cheap masking tape at home depot and then got my stamp on!I use it to secure bubble wrap for signs and mason jars…And for tissue paper when I ship burlap banners…
I also wanted to have kraft paper tags to create a thank you card for each purchase. There are some super cute tags out there, but you can also make your own! I did using kraft paper,scissors, a hole punch and reinforcement holes! Just decide on a size and make a “template” and then cut the tags out! Use a hole punch to put a hole in the top, and put reinforcement tabs on either side! And there you go – and you can stamp anything on them!  Basic shipping tags from an office store are also a great alternative…

I had found a great mason jar stamp (at Michaels!) when I was planning my wedding, that I’ve since used for my logo. What do you think?
To affix the tags to your product you can use anything, but I  love bakers twine or even regular twine.

And the final product…

…Not that mine compares with Anthropologie, but they inspired me to think about packaging!

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2 thoughts on “pretty packaging, kraft paper, stamps and tags

  1. You are right – this makes such a difference in the whole shopping experience! It’s the little things in life that make something ordinary extraordinary. I love what you’ve done!

  2. Pingback: Mason Jar storage – Utensil organizer | loveinamasonjar

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